How I choose my Book Titles

This is Ink & Intrigue—the blog where romance ignites, secrets simmer, and every love story hides a twist. I’m your blog host, Sheila Kell, romance author and lover of plot twists, slow burns, and morally questionable book boyfriends.

Book titles are like the first handshake between an author and a reader. Before you flip the book over to read the blurb, before you peek inside at the first line—it’s the title that grabs your attention.

For me, choosing a title isn’t just about making something catchy. It’s about setting the tone, hinting at the danger and the romance inside, and making a promise to readers that this story will deliver everything they’re craving.

1. The Mood Comes First

Romantic suspense is all about balancing heat and danger. So when I brainstorm titles, I start with mood. Is this story dark and gritty? Hopeful and fiery? Intense and pulse-pounding? I want the title to echo that feeling before you even crack the spine.

2. Keywords Matter

Readers of romantic suspense are drawn to certain words—fire, crossfire, silent, shattered, betrayed, bound. These words carry tension, action, and emotion all at once. I make a running list of “power words” and mix them until something clicks.

Sometimes it’s as simple as two words colliding. Other times, I’ll play with imagery until the title feels like a movie poster that belongs to my characters.

3. Character & Theme Influence

Titles often come from the heart of the story: a turning point, a secret, a single line of dialogue. If my heroine is fighting to survive in silence, maybe Silent Crossfire emerges. If my hero is torn between his duty and desire, maybe Bound by Fire rises to the surface.

As a series writer, I love weaving a common theme into my titles to create a cohesive experience for readers. For example, in my HIS series, every title starts with the intriguing word “His,” drawing you into the story. Meanwhile, in my Agents of HIS series, I explore captivating day and night themes, adding depth and dimension to the titles. This approach not only ties the series together but also invites readers to discover connections without me having to shout, “Hey, it’s a series!” Instead, the titles speak for themselves, beckoning you to dive into each tale.

When the title reflects the journey of the characters, it resonates more deeply with readers—and me.

4. The Reader Test

Once I have a short list, I’ll say the titles out loud. Picture them on a book cover. Ask myself:

  • Would this grab me as a reader?
  • Does it sound like romantic suspense?
  • Could it stand next to other books in the genre and hold its own?

Sometimes I’ll even float a few options to my reader group. Their reactions tell me a lot.

Why It Matters

A title isn’t just a label—it’s a promise. It tells you that inside, you’ll find danger, desire, and a happily-ever-after worth fighting for. Every time I finally land on the right one, I get that little jolt of excitement—the same one I hope readers feel when they pick it up.

Because the title is the spark. The story is the fire.

Thanks for joining me on Ink & Intrigue, where romance and suspense go hand in hand.

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Want more behind-the-scenes content, writing tips, or a peek into my books? Visit sheilakell.com or follow me on social media at @sheilakellbooks.

Until next time — keep writing, keep swooning, and remember: every heart has a secret.

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